Blog: Woolies Buildings - Then and Now

A blog about Woolworths buildings - the history of them by town through to what is it that building today. Launched in July 2014, it is a personal interest of mine that is proving popular with the public so far, supported with a facebook, twitter and pinterest page.

Barbie Princess Campaigns

I briefed in the designs for the Barbie Princess campaigns from 2006 - 2008, sourcing suitable imagery and writing copy. Below is a colouring poster, storyposter, postcard, activity book and DVD insert, used in goody bags given out at Barbie store visits which I also arranged, including designing the Barbie model's costume! 

Woolworths Christmas Cards

These are the Christmas Cards I looked after in my first role in the Events department at Woolworths, from approving design proofs through to packaging approval and looking after deliveries to the UK distribution centres. They were part of the Christmas 2002 range.

Plush Draft Excluders

Whilst in the Home Department at Woolworths, I designed a range of cute bunny and puppy plush home accessories for the Christmas 2003 range, including draft excluders (below) and 3D cushions. I liased with the designers at the Hong Kong factory to create these. 

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